{"id":205,"date":"2022-12-06T08:58:09","date_gmt":"2022-12-06T08:58:09","guid":{"rendered":"https:\/\/stage.omg.com\/czech-republic\/do-cela-divize-transact-v-omg-prichazi-daniel-blazek\/"},"modified":"2022-12-06T08:58:09","modified_gmt":"2022-12-06T08:58:09","slug":"do-cela-divize-transact-v-omg-prichazi-daniel-blazek","status":"publish","type":"post","link":"https:\/\/omnicommedia.com\/czech-republic\/do-cela-divize-transact-v-omg-prichazi-daniel-blazek\/","title":{"rendered":"Do \u010dela divize Transact v OMG p\u0159ich\u00e1z\u00ed Daniel Bla\u017eek"},"content":{"rendered":"

[vc_row type=”in_container” full_screen_row_position=”middle” scene_position=”center” text_color=”dark” text_align=”left” overlay_strength=”0.3″ shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_column_text]Do veden\u00ed konzulta\u010dn\u00ed divize\u00a0Transact<\/strong>\u00a0medi\u00e1ln\u00ed skupiny\u00a0Omnicom Media Group<\/strong>\u00a0(OMG), zam\u011b\u0159en\u00e9 na e-commerce \u0159e\u0161en\u00ed, nastoupil\u00a0Daniel Bla\u017eek<\/strong>. Pozice Transact Directora se ujal od 1. prosince 2022. Nahrazuje\u00a0Du\u0161ana Mur\u010da<\/strong>, kter\u00fd pro Transact bude pracovat d\u00e1l jako konzultant.<\/p>\n

Daniel Bla\u017eek<\/strong>\u00a0posledn\u00ed dva roky zast\u00e1val post marketingov\u00e9ho mana\u017eera spole\u010dnosti\u00a0Wolt<\/strong>, specializuj\u00edc\u00ed se na rozvoz j\u00eddla a nov\u011b pronikaj\u00edc\u00ed i do jin\u00fdch segment\u016f, kter\u00e1 byla v\u00a0leto\u0161n\u00edm roce akv\u00edrov\u00e1na firmou\u00a0DoorDash<\/strong>, nejv\u011bt\u0161\u00ed rozv\u00e1\u017ekovou slu\u017ebou v USA. Ve Woltu byl Bla\u017eek mimo jin\u00e9 zodpov\u011bdn\u00fd za v\u00fdvoj cel\u00e9 komunika\u010dn\u00ed platformy a konceptu, kter\u00fd byl p\u0159edstaven v\u00a0leto\u0161n\u00edm roce. E-commerce zku\u0161enosti vedle Woltu z\u00edskal tak\u00e9 v\u00a0Invii<\/strong>\u00a0nebo\u00a0Heurece<\/strong>, kde celkov\u011b str\u00e1vil v\u00edc ne\u017e \u010dty\u0159i roky jako marketingov\u00fd \u0159editel a pozd\u011bji jako \u0159editel obchodu a marketingu. Necel\u00fdch \u0161est let pracoval i v\u00a0internetov\u00e9 spole\u010dnosti\u00a0Seznam.cz<\/strong>. Ve veden\u00ed divize Transact bude zodpov\u00eddat za rozvoj obchodn\u00edch p\u0159\u00edle\u017eitost\u00ed v\u00a0oblasti e-commerce a cel\u00e9ho medi\u00e1ln\u00edho ekosyst\u00e9mu spojen\u00e9ho s\u00a0e-commerce a retailem. S\u00a0jeho p\u0159\u00edchodem se skupin\u011b OMG otev\u00edr\u00e1 prostor vytvo\u0159it vlastn\u00ed ekosyst\u00e9m pro commerce m\u00e9dia a prov\u00e1zat jej s\u00a0dal\u0161\u00edmi slu\u017ebami, kter\u00e9 tato skupina nab\u00edz\u00ed.<\/p>\n

\u201ePo 15 letech v\u00a0marketingu na klientsk\u00e9 stran\u011b p\u0159i\u0161el pro m\u011b ten spr\u00e1vn\u00fd \u010das vyu\u017e\u00edt z\u00edskan\u00e9 zku\u0161enosti ve prosp\u011bch agenturn\u00edch klient\u016f. R\u00e1d bych se v\u00a0nov\u00e9 roli zam\u011b\u0159il p\u0159edev\u0161\u00edm na dv\u011b kl\u00ed\u010dov\u00e9 oblasti: rozvoj st\u00e1vaj\u00edc\u00edch klient\u016f OMG sm\u011brem k\u00a0v\u00edcekan\u00e1lov\u00e9 strategii a e-commerce a z\u00e1rove\u0148 bych cht\u011bl b\u00fdt s Transactem partnerem nov\u00fdm klient\u016fm p\u0159edev\u0161\u00edm z\u00a0\u0159ad st\u0159edn\u011b velk\u00fdch e-shop\u016f, kter\u00e9 budou hledat cestu pro dal\u0161\u00ed r\u016fst a rozvoj a\u0165 u\u017e v\u00a0r\u00e1mci \u010ceska nebo skrze expanzi do zahrani\u010d\u00ed,\u201c \u0159\u00edk\u00e1 ke sv\u00e9mu n\u00e1stupu\u00a0Daniel Bla\u017eek<\/strong>.<\/p>\n

\u201eJsem velmi r\u00e1d, \u017ee k\u00a0n\u00e1m nastupuje dal\u0161\u00ed profesion\u00e1l, kter\u00fd nen\u00ed spjat s\u00a0prost\u0159ed\u00edm medi\u00e1ln\u00edch agentur. Dana zn\u00e1m osm let a velmi si ho v\u00e1\u017e\u00edm profesn\u011b i lidsky. Jsem si jist\u00fd, \u017ee na\u0161i expert\u00edzu posune do jin\u00e9 dimenze, a to nejen v\u00a0oblasti e-commerce. Opravdu oce\u0148uji jeho odvahu vrhnout se do nov\u00e9ho prost\u0159ed\u00ed a p\u0159ijmout novou v\u00fdzvu. Ud\u011bl\u00e1me maximum pro to, aby u n\u00e1s mohl uplatnit a rozvinout sv\u016fj potenci\u00e1l,\u201c komentoval\u00a0Lud\u011bk Hato\u0148<\/strong>, Chief Client Officer OMG.<\/p>\n

Divize\u00a0Transact<\/strong>\u00a0byla\u00a0zalo\u017eena<\/a>\u00a0v\u00a0listopadu 2021 a vznikla v\u00a0reakci na rostouc\u00ed pod\u00edl e-commerce na \u010desk\u00e9m trhu. Zam\u011b\u0159uje se p\u0159edev\u0161\u00edm na poradenstv\u00ed a produk\u010dn\u00ed pr\u00e1ce v\u202fe-commerce. Klient\u016fm medi\u00e1ln\u00edch agentur skupiny OMG m\u00e1 pomoct implementovat e-commerce \u0159e\u0161en\u00ed a pracovat s\u00a0pokro\u010dilou analytikou.<\/p>\n

\u010cl\u00e1nek p\u0159evzat z MediaGuru.cz.<\/em>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"

[vc_row type=”in_container” full_screen_row_position=”middle” scene_position=”center” text_color=”dark” text_align=”left” overlay_strength=”0.3″ shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_column_text]Do veden\u00ed konzulta\u010dn\u00ed divize\u00a0Transact\u00a0medi\u00e1ln\u00ed skupiny\u00a0Omnicom Media Group\u00a0(OMG), zam\u011b\u0159en\u00e9 na e-commerce \u0159e\u0161en\u00ed, nastoupil\u00a0Daniel Bla\u017eek. Pozice Transact Directora se ujal od 1. prosince 2022. Nahrazuje\u00a0Du\u0161ana Mur\u010da, kter\u00fd pro Transact bude pracovat d\u00e1l jako konzultant. Daniel […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[15,14],"tags":[16,17,18,19,20],"post_folder":[],"class_list":["post-205","post","type-post","status-publish","format-standard","hentry","category-czech-republic","category-news","tag-daniel-blazek","tag-e-commerce","tag-lide","tag-omnicom-media-group","tag-transact"],"acf":[],"_links":{"self":[{"href":"https:\/\/omnicommedia.com\/czech-republic\/wp-json\/wp\/v2\/posts\/205","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/omnicommedia.com\/czech-republic\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/omnicommedia.com\/czech-republic\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/omnicommedia.com\/czech-republic\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/omnicommedia.com\/czech-republic\/wp-json\/wp\/v2\/comments?post=205"}],"version-history":[{"count":0,"href":"https:\/\/omnicommedia.com\/czech-republic\/wp-json\/wp\/v2\/posts\/205\/revisions"}],"wp:attachment":[{"href":"https:\/\/omnicommedia.com\/czech-republic\/wp-json\/wp\/v2\/media?parent=205"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/omnicommedia.com\/czech-republic\/wp-json\/wp\/v2\/categories?post=205"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/omnicommedia.com\/czech-republic\/wp-json\/wp\/v2\/tags?post=205"},{"taxonomy":"post_folder","embeddable":true,"href":"https:\/\/omnicommedia.com\/czech-republic\/wp-json\/wp\/v2\/post_folder?post=205"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}